Score a 70-Inch 4K Roku Smart TV for Under $300 at Walmart
If you’ve been waiting for the right moment to upgrade your living room setup, this might be it. Select Walmart stores are selling the onn. 70” Class 4K UHD Roku Smart TV for $278 with free shipping or free store pickup where available — and that is a genuinely impressive price for a screen this size.
To put that in perspective: a 70-inch TV for under $300 was nearly unthinkable just a few years ago. Most big-box competitors are still asking $350–$450 for a comparable-sized screen. At $278, you’re getting 70 inches of 4K resolution with Roku’s built-in smart platform baked right in — no streaming stick required.
Why This Deal Stands Out
The onn. brand is Walmart’s house label, which means the margins are tight and the savings get passed to you. It’s not going to out-spec a Samsung QLED, but for a primary family TV or a dedicated game-day room, this delivers where it counts: screen size and picture sharpness at an honest price.
The built-in Roku OS is a genuine highlight. It’s one of the most intuitive smart TV platforms available — easy to navigate, fast to load, and packed with free streaming channels alongside your paid subscriptions. No hunting for a remote that pairs with a separate dongle.
Who This Is Best For
- Families who want a big screen without a big bill. A 70-inch TV transforms movie nights and weekend sports viewing. This is the kind of purchase that pays off every single Friday night.
- SEC football and NBA playoff households. Spring sports are in full swing, and watching a 70-inch screen makes every game feel like you’re closer to the action.
- Man caves, bonus rooms, and screened porches. If you’ve got a secondary space that deserves a TV upgrade, this price makes it easy to justify.
- First-time homebuyers furnishing on a budget. Walmart’s free shipping option means you can order without hauling a 70-inch box home from the store.
A Few Things to Know
This deal is listed as available at select Walmart stores, so availability varies by location — both for in-store pickup and shipping. Check your local Walmart or the Walmart website to confirm your zip code qualifies before getting your heart set on it.
The onn. 70” is a 60Hz panel, not 120Hz. For most content — streaming, cable, sports — 60Hz is perfectly fine. Competitive gamers who want smoother motion will want to look elsewhere, but for family viewing, you won’t notice.
No mention of an expiration date on this price, but deal prices like this tend to move fast. If you’re interested, don’t sit on it.
The Bottom Line
A 70-inch 4K Roku Smart TV for $278 is hard to argue with. If you’ve been putting off the big-screen upgrade, this is one of those deals that checks the boxes: large format, smart platform, free delivery, and a price that leaves money in your pocket for the snacks.